Blackberry 9270 launched in India at Rs. 15,990

BlackBerry on Thursday announced the launch of its new social BlackBerry 9720 smartphone in India, priced at Rs 15,990.  The company last month unveiled the smartphone, with the dated BB 7.1 OS operating system instead of the revamped BlackBerry 10 platform, and promised that the device will hit selected markets like Asia, EMEA and Latin America in the coming weeks.

Availability date : 14 November

Features and Specifications:

• The BlackBerry 9720 boasts aesthetics similar to the company's Curve series, measuring 12mm in thickness, and weighing in at 120 grams.

• It features a full physical QWERTY keyboard and a 2.8-inch touchscreen TFT LCD display with a 360x480 pixels resolution, boasting of a pixel density of 214ppi.

• It is powered by an 806MHz Tavor MG1 processor and has 512MB of RAM.

• The 9720 sports a 5-megapixel rear camera with 4X digital zoom and image stabilization alongside an LED flash, but lacks a front-facing camera.

•  The device runs on BlackBerry 7.1 OS, which features an updated interface that lets you swipe to unlock the phone or access the camera from the lock screen, as well as additional enhancements.  

• The device features a dedicated BBM key and BBM Voice.The latest version of BBM, which features BBM Channels, will also soon be available for download on the BlackBerry World storefront, said the company. 

•  The smartphone also integrates BlackBerry Balance technology, which separates work from personal content on the smartphone, supporting the needs of the enterprise and the BYOD customer. 

 It will be interesting to see how the phone is received by users considering it doesn’t run on BB10. Potential BlackBerry users have complained about the lack of any new devices in the sub-Rs 20,000 segment but it remains to be seen whether the older OS still has any mojo left considering BlackBerry itself is focusing most of its efforts and marketing on BB10.

The new BlackBerry 9720 smartphone runs on BlackBerry 7 OS version 7.1, which features an updated interface that lets you swipe to unlock the phone or access the camera from the lock screen.

Read more at: http://ibnlive.in.com/news/blackberry-9720-launched-in-india-at-rs-15990/421452-11.html?utm_source=ref_article

The new BlackBerry 9720 smartphone runs on BlackBerry 7 OS version 7.1, which features an updated interface that lets you swipe to unlock the phone or access the camera from the lock screen.

Read more at: http://ibnlive.in.com/news/blackberry-9720-launched-in-india-at-rs-15990/421452-11.html?utm_source=ref_article